/* Google Tracking Code ----------------------------------------------- */

October 8, 2010

Label the File, Not the Image

I'm asked occasionally to explain how to label an image as the prospectus asks, and if the information appears below the artwork when viewed. Maybe you've had the same question?

When an exhibition prospectus asks you to label the image with your name, the title of the piece, and perhaps other information, it is referring to the naming of the digital file. There is never a requirement to add the information onto the image of the artwork itself using Photoshop®.

The confusion seems to arise from the use of the word "label". But it is really just like labeling slides. With a slide, you write information about the entry on the plastic mount to identify it, but only the artwork is visible when the slide is projected. Similarly, the name of the digital file includes information for identification purposes. The information is visible as the files are being transferred on the computer, but only the artwork is visible when viewed by the juror.

No comments: